IC Department Launches New Products: Vegetable Noodles, Plant-Based Milk, and Nutrition Bars

05/11/2022

After a prolonged period of "living with the pandemic," consumers are increasingly focusing on nutrition and health. Products emphasizing consumer health and nutrition are becoming more popular. Understanding this demand, the Innovation Center (IC) - the heart of the Asia Ingredients Group (AIG) - has researched, developed, and launched health-conscious products.

"Vegetable Noodles" are made from wheat flour, cassava starch, potato starch, and entirely natural vegetable powder. This innovative product meets the criteria of being additive-free, colorant-free, preservative-free, and non-fried, while providing a rich source of nutrition for those who favor a healthy lifestyle. Additionally, "Vegetable Noodles" leverage the agricultural strength of vegetable farming, bringing significant value to the lives of Vietnamese farmers, aligning with AIG’s motto of "Helping oneself, helping others, helping life."

Plant-based milk has become increasingly familiar to everyone due to its high nutritional content and mild nature. Keeping pace with the diverse plant-based milk market, the Dairy & Beverage team of the IC department has launched Plant-Based Milk (including types like nut milk, soy milk, etc.) enhanced with Probiotic, which aids in improving the immune and digestive systems. Made from naturally selected, nutrient-rich nuts, fats, and proteins providing essential minerals for the body, plant-based milk is currently a favored source of health-boosting nutrients among consumers.

Moreover, due to the busy and dynamic lifestyle of young Vietnamese, the demand for nutritional supplements from snacks is rising. Thus, nutrition bars are a quick way to replenish energy and other nutrients in daily life. The IC department has introduced a line of sugar-free Nutrition Bars made from nuts and Spirulina algae, providing energy and nutrients for consumer health.

With a spirit of continuous research and innovation, the IC department constantly strives to find new solutions and applications. IC's products are highly regarded for meeting international standards, offering a diverse product portfolio, and providing professional services. Thanks to this, AIG has become a reliable companion for leading businesses in the domestic and regional markets.